CoreLogic Teletrack Launches Suite of Analytic Tools to Improve Lead and Credit Risk Evaluation

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September 10, 2010, Norcross, Ga –

Leading Provider of Non-Traditional Consumer Credit Data Develops Lead Quality and Credit Risk Scores

CoreLogic (NYSE: CLGX), a leading provider of information, analytics and business services, today announced the launch of LeadOptix, an innovative lead quality model, and LendOptix, a credit risk model, from Teletrack Inc., a subsidiary of CoreLogic, Inc.

Created for online credit grantors, LeadOptix delivers an objective assessment of applicant identity risk by examining the previously reported relationships between an applicant’s name, address, phone and other attributes submitted online. In addition, LeadOptix uses aggregate credit data from Teletrack and traditional sources to perform an initial evaluation of lead quality.

Complementary to LeadOptix, the LendOptix risk model helps credit grantors understand and predict payment risk by scoring applicant-specific credit performance data maintained by Teletrack and other credit reporting databases.

“As the non-traditional lending market evolves, access to more focused tools can help lenders develop increasingly sophisticated risk management models to help differentiate themselves from their competitors,” said Dale Williams, president of CoreLogic Teletrack. “In an environment where the cost of acquiring a customer is compounded by the expense of processing low-quality or fraudulent applicants, online lenders are searching for tools that expedite lead assessment so they can evaluate the quality of the data before they engage an applicant or evaluate credit.”

LeadOptix scores the submitted lead data by evaluating predictive variables derived from a range of data sources including the Teletrack proprietary databases. LeadOptix evaluates the information associated with the lead before applying aggregate non-traditional and traditional credit data. Once the lender has purchased the lead, LendOptix provides a statistically sound and easy to use summary assessment of credit risk specific to alternative credit products. In addition to proprietary credit performance data from Teletrack, the LendOptix model leverages traditional credit performance data to enhance the risk evaluation of an applicant.

“We were able to leverage extensive data assets and market expertise to build a powerful suite of models that meet the needs of our customers in the higher risk lending sector,” said Williams. “Our customers can now use LeadOptix to assess identity risk and lead quality while LendOptix permits the lender to quickly evaluate credit risk. Both of these models enable non-traditional lenders to control the performance of their lending portfolios by assessing the degree of applicant identity, quality and credit risk.”

“We are committed to providing innovative data and analytics solutions in the non-traditional market to help our clients manage identity risk, assess the potential value of leads and make profitable and responsible lending decisions,” said Williams. “The introduction of LeadOptix and LendOptix scores exemplifies that commitment.”

In addition to providing risk and lead quality models, Teletrack connects businesses to multiple external data services and scores, including traditional credit data and risk scores, public record data and historical bank account information to manage risk. To learn more about CoreLogic Teletrack, visit their website at

About CoreLogic Teletrack
As an FCRA-compliant consumer reporting agency, CoreLogic Teletrack provides access to non-traditional consumer credit data and a suite of credit risk and fraud prevention solutions. Teletrack supports the risk assessment needs of consumer finance businesses serving consumers with less than perfect credit histories.

Our specialty credit platform is a single source of risk management solutions for non-traditional consumer finance businesses. Built upon the largest database of alternative credit performance information, Teletrack integrates and manages an extensive network of risk management solution providers to dramatically shorten the time and expense required to achieve a competitive advantage in today’s dynamic consumer finance market. With all types of lenders closely monitoring credit extension, our fast, flexible platform provides access to a comprehensive set of risk management solutions to support the evolution of alternative credit products, including longer term installment loans, line of credit and related financial products. The Teletrack specialty credit platform offers companies an extended set of credit and fraud risk solutions beginning with its own proprietary data assets, which include more than 240 million consumer credit records representing approximately 39 million unique consumers. In addition, these extended solutions include a variety of external data services and scores, including public records, bank account information, and traditional credit performance data. For more information visit

About CoreLogic
CoreLogic (NYSE: CLGX) is a leading provider of consumer, financial and property information, analytics and services to business and government. The company combines public, contributory and proprietary data to develop predictive decision analytics and provide business services that bring dynamic insight and transparency to the markets it serves. CoreLogic has built the largest U.S. real estate, mortgage application, fraud, and loan performance databases and is a recognized leading provider of mortgage and automotive credit reporting, property tax, valuation, flood determination, and geospatial analytics and services. More than one million users rely on CoreLogic to assess risk, support underwriting, investment and marketing decisions, prevent fraud, and improve business performance in their daily operations. Formerly the information solutions group of The First American Corporation, CoreLogic began trading under the ticker CLGX on the NYSE on June 2, 2010. The company, headquartered in Santa Ana, Calif., has more than 10,000 employees globally with 2009 revenues of $2 billion. For more information visit

CoreLogic is a registered trademark of CoreLogic, Inc.