CoreLogic Reports Continued Growth of Low-End Rental Market Driven by Demand of Younger Millennials

—U.S. single-family rent prices increased 2.9% year over year in July 2019—

  • Phoenix had the highest year-over-year rent price increase at 7.2%
  • Low-end rent prices were up 3.5%, compared to high-end price gains of 2.7%

CoreLogic® (NYSE: CLGX), a leading global property information, analytics and data-enabled solutions provider, today released its latest Single-Family Rent Index (SFRI), which analyzes single-family rent price changes nationally and among 20 metropolitan areas. Data collected for July 2019 shows a national rent increase of 2.9%, compared to 3.1% in July 2018.

Low rental home inventory, relative to demand, fuels the growth of single-family rent prices. The SFRI shows single-family rent prices have climbed between 2010 and 2019. However, overall year-over-year rent price increases have slowed since February 2016, when they peaked at 4%, and have stabilized over the last year with a monthly average of 3.1%.

National rent growth continued to be propped up by low-end rentals in July. Rent prices among this tier, defined as properties with rent prices less than 75% of the regional median, increased 3.5% year over year in July 2019, down from a gain of 4.1% in July 2018. Meanwhile, high-end rentals, defined as properties with rent prices greater than 125% of a region’s median rent, increased 2.7% in July 2019, up from a gain of 2.6% in July 2018. Annual growth of the low-end rental market has consistently outpaced that of the high-end since May 2014.  According to data collected from the CoreLogic Consumer Housing Sentiment Study (conducted in partnership with RTi Research), continued growth on the low-end could be due to 63% of younger millennials – ages 21-29 – opting to rent over purchasing a home.

Among the 20 metro areas shown in Table 1, and for the eighth consecutive month, Phoenix had the highest year-over-year increase in single-family rents in July 2019 at 7.2% (compared to July 2018). Tucson, Arizona and Las Vegas experienced the second and third highest rent gains in July at 5.7% each, while Miami saw the lowest rent increases of all analyzed metros at 1.2%.

Metro areas with limited new construction, low rental vacancies and strong local economies that attract new employees tend to have stronger rent growth. Phoenix experienced high year-over-year rent growth in July, driven by the annual employment growth of 2.9%. This is compared with the national employment growth average of 1.5%, according to data from the United States Bureau of Labor Statistics. Orlando, Florida also experienced an elevated annual employment growth of 3.8%, which played a role in its above-average year-over-year rent increase of 3.5% in July.

“Rent increases on entry-level properties continued to outpace the rest of the rental market,” said Molly Boesel, principal economist at CoreLogic. “This trend should continue in the near term with strong demand from younger millennials who indicate they prefer to rent rather than own a home.”


The single-family rental market accounts for half of the rental housing stock, yet unlike the multifamily market, which has many different sources of rent data, there are minimal quality adjusted single-family rent transaction data. The CoreLogic Single-Family Rent Index (SFRI) serves to fill that void by applying a repeat pairing methodology to single-family rental listing data in the Multiple Listing Service. CoreLogic constructed the SFRI for over 80 metropolitan areas —including 45 metros with four value tiers—and a national composite index.

About the CoreLogic Consumer Housing Sentiment Study         

In the second quarter of 2019, 877 renters and homeowners were surveyed by CoreLogic together with RTi Research. This study is a quarterly pulse of U.S. housing market dynamics. Each quarter, the research focuses on a different issue related to current housing topics. This first quarterly study concentrated on consumer sentiment within high-priced markets. The survey has a sampling error of +/- 3.1% at the total respondent level with a 95% confidence level.

About RTi Research

RTi Research is an innovative, global market research and brand strategy consultancy headquartered in Norwalk, CT. Founded in 1979, RTi has been consistently recognized by the American Marketing Association as one of the top 50 U.S. insights companies. The company serves a broad base of leading firms in Financial Services, Consumer Goods, and Pharmaceuticals as well as partnering with leading academic centers of excellence.

Source: CoreLogic

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